Brooks Brothers - America’s oldest clothing brand

Brooks Brothers has defined American style for generations. It was the first company to offer ready-to-wear clothing and has continued throughout history with iconic product introductions. Today, it remains at the forefront of clothing innovation and many items are still proudly crafted in the USA.

on July 05,2018 10:37 AM

Brooks Brothers - America’s oldest clothing brand

Brooks Brothers - America’s oldest clothing brand

Founded in 1818, Brooks Brothers has been a destination for classic American clothing for 200 years. It is the model for the quintessential American style and its brand name is synonymous with a classic elegance that is stylish and always appropriate. Fashion trends come and go, but Brooks Brothers has proven that a desire for fine quality and good taste endures.

It is America’s oldest clothing retailer and many of its innovations - including the ready-made suit, the button-down shirt, and the rep tie - have become ingrained in the culture. For generations of men, women and children, Brooks Brothers is more than just an iconic brand; it has been - and continues to be - a way of life.

Brooks Brothers - America’s oldest clothing brand

The Polo Button-Down Shirt

It’s been over a hundred years since John E. Brooks, the grandson of Brooks Brothers founder Henry Sands Brooks, spotted the attached, button-down collar of British polo players and brought the design back to America, forever changing the course of menswear. The shirt became an instant success and soon one of the best-selling Brooks Brothers items.

The Rep Tie

Inspired by British regimental ties, the Brooks Brothers rep tie made its first appearance in its stores in 1902. Its UK counterpart, which dates back much further, was worn to denote private club or military affiliation, featuring stripes that ran from left to right, or ‘from heart to sword’. Brooks reverses the direction of the stripes in rep ties, divorcing them from their former meaning and opening up the pattern to every man.

The Navy Blazer

Though the navy blazer’s exact origin is unclear, there is no denying its popularity. Some believe its origin can be traced back to 19th century maritime England, while others point to the Cambridge University Boating Club, who wore ‘blazing’ scarlet jackets beginning in 1825.

Today the navy blazer is literally navy blue and together with its typical brass buttons it is a genuine American classic. This design has been carefully preserved in the Brooks Brothers archives for over 150 years.

Other favorite legendary products Brooks Brothers has originated and innovated include the two-button Sack Suit since the 1910s, Seersucker since the 1920s - with a smooth texture that allows breathability by preventing clothing from sticking to the surface of the skin, and Argyle knit socks with a diamond pattern since 1949, among others.

Turning Gentlemen Into Presidents Since 1818

For 200 years, 40 out of 45 presidents have preferred to dress themselves in the quintessentially American style and quality that Brooks Brothers represents.

Brooks Brothers currently operates over 700 stores in more than 45 countries worldwide and offer men’s, women’s, children’s apparel and accessories that address every aspect of customers’ diverse and multi-faceted lives. Brooks Brothers was officially launched in Vietnam in 2014, with two stores in Ho Chi Minh City and Hanoi.

Brooks Brothers - America’s oldest clothing brand

Brooks Brothers in Ho Chi Minh City
L1-19&20, Saigon Centre65 Le Loi St., Ben Nghe Ward, District 1
Tel: (028) 3939 0477

Brooks Brothers in Hanoi
Central Building
31 Hai Ba Trung Street, Hoan Kiem DistrictTel: (024) 3266 8206

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